Not good! But, of course, Lush plays the innocent, because these YouTubers want to have fame and influence, but then don’t really like it when that fame and influence-which mostly translates into loosely commanding an unwieldy army of insane teenagers-has a negative effect on the rest of the world and they are asked to deal with the consequences. ANYWAY, in this video, Matthew Lush talks about the fact that he is banned from JetBlue for tweeting about one of their employees in such a way that had Lush’s fans sending threats to the employee. But it’s out there if you want to find it.

That feeds into a whole “gay boys kissing” sub-sub-genre on YouTube that is too seedy and sad to discuss in the digital pages of a venerable publication like this one, so I won’t bother to go into it. Very often they are kissing in the thumbnails. Basically Matthew Lush trades on the fact that he has a young, cute boyfriend (Nickalaws is his YouTube name, I believe), and most of his videos involve the couple doing something inane, usually posted with a suggestive thumbnail image. I’m stalling on defining Lush’s exact category right now because I am struggling to come up with a delicate way to say “trashy,” but am drawing a blank. But it’s sort of a little bit of all of those. And in some ways it’s the furthest thing from someone like Troye Sivan.

His domain is not quite the Davey Wavey arena, nor is it the Mark E. He reigns not exactly supreme, but pretty high on the hog, in a certain corner of gay YouTube. This video was brought to my attention by the Daily Dot, though sadly I’ve long known about Matthew Lush, a.k.a.

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